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Web Site Discovery Form
When you are finished with this form and hit "submit" a copy will be sent to the email you provide below. Don't worry if you can't answer all the questions. Just do the best you can and answer what you know.
Step 1 of 12
How did you find me?
Who can I thank for the referral?
Deadlines and Budgets
Do you have a specific deadline you are trying to meet?
Do you have an established budget for website development?
I do not have a budget
$1000 - $2000
$2000 - $5000
$5000 - $10,000
Can the project be divided into more than one part to adjust to time and/or budget limitations?
Do you need web hosting?
I don't know
What company are you currently using for hosting?
How many email addresses will you need set up?
50 or more
Have you already purchased a domain name?
What is your domain name?
Is your website active on the internet right now?
What domain name would you like try to purchase?
If you don't already have a domain name (e.g. www.lenashore.com), please choose up to 5 names (your choices may already be taken). Your domain name should be easily identifiable, easy to explain over the phone and print on a business card. Beware of words that sound the same but can be spelled differently (i.e. their and there, hare and hair, but and rear end).
Current Website Perception
How often do your customers visit your site? What do they use it for?
Who is your target audience?
This might include geographical areas you wish to target, ideal client profile (consider age, income groups and gender). Also mention if there's a kind of visitor you don't want to target.
How would you like the average visitor customer to perceive your site?
(e.g. Reliable, fun, innovating, modern, exclusive, good for the entire family, easy to understand)
How do you think your company is presently seen ? Would you like the new website to encourage this perception or to promote a change?
What are the most important objectives you want people visiting your website to accomplish?
(Maybe you'd like people to call you, or order a product, or refer a friend)
How will you measure success for this project?
(e.g. lowering customer service phone call numbers, improve communications from/to your providers, increase sales, etc.)
What sets you apart from your competitors in the eyes of your customers?
(e.g. price, quality, customer care, etc)
Please list some of your competitors. Is there anything you think they are doing better?
What factors would you like to stress to your customers that set you above your competition?
Problems with your site
List any problems experienced with your existing website
Content/Words on the site
Doesn't work for everyone
I don't have a website
Other problems with your existing website
Content and structure
This section includes the content of your website including the words, pages, and text that visitors will read when they come to your website.
Will you be adding to the content and structure of your site?
Yes - there will be new content/material
No - we will be using existing content/material
To what degree will you be adding to the content of your site?
Very little. Just small changes to existing content.
We may add some new pages
We need a complete overhaul
This is a new site. We need all new content.
Will the site use content that is already published somewhere else?
(e.g. advertising material, magazines, flyers company internal documentation, etc)
How many pages will the site have approximately?
20 or more
Do you need a content managed site?
I don't know
This is a website that you have a login and can add/edit your own pages. It allows you to make changes without affecting the code or general design of the web site.
Will your new website need any of these items?
FTP or File storage
Check off all that apply
Other items not listed above
This section will go over the look of your website.
Do you have a company logo you will be providing?
I need you to design one
Please provide the URL of a few websites you like and tell explain what you find appealing.
Do you have any creative direction you would like to contribute?
This would be any colors, fonts, works of art, other design elements you’ve seen and liked?
Which of the following items will you be providing for the project?
Copywriting (Search Engine Optimized content)
None (I want you to handle all aspects)
What will you need me to provide or give you quotes on for the project?
Copywriter, search engine friendly content, technical writer, creative writer, or editor
Check all that apply
Are there any other services you would like provided or quoted?
Did I miss a question? Do you have any thing else to add?
After all those questions, there has to be something that didn't get asked. Please give any additional information about your project you feel we need to know.
Attach any files you think would be helpful for me to review
Do you have any comments or suggestions about this form or how it could be improved?
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